In a world where the line between influence and being influenced blurs, should we reconsider our terminology?
Imagine a world where “influencers” are actually just a horde of “easily influenced” beings, perpetually at the mercy of their whimsical followers, or as they fondly call them, “Chat.” Welcome to the wacky, wild, and wildly warped world of modern social media, where the term “influencer” is an exaggerated misnomer.
Have you ever wondered why influencers, who are supposed to be the trendsetters, spend half their time polling their fans for the next big thing? It’s because our so-called “influencers” are actually “easily influenced.” These modern-day digital monarchs bow down to the almighty power of their collective followers—Chat.
Let’s dissect this a little, shall we? The real powerhouses of the digital realm are the followers, who have cleverly disguised themselves as mere spectators. They are the invisible puppeteers pulling the strings, making our “influencers” dance to the tunes of the latest fads. It’s all fun and games until someone realizes that influencers, revered as demi-gods of fashion and lifestyle, are merely mouthpieces echoing the wishes of Chat.
Why else would they obsessively ask Chat for opinions? Imagine a fearless trendsetter who can’t decide on a coffee flavor without consulting their 3 million followers. “Hey Chat, should I get a macchiato or a frappuccino? Your wish is my command!”
Gone are the days when influencers dictated trends with an iron fist. Now, they are more like conduits of public opinion, guilelessly broadcasting the preferences of their following, or rather, the whims of their masters—Chat.
In an amusing twist of fate, these influencers—now easily influenced—have become adept at blending into the fabric of societal trends, only to mirror back the same trends to the people who dictated them in the first place. It’s like a fashion-forward echo chamber where the influencer is just the loudspeaker, and Chat is the DJ.
So next time you see an “influencer” scrambling to keep up with the latest TikTok dance or Instagram challenge, remember that they are not the trendsetters. They are just easily influenced individuals, frantically taking cues from Chat. Perhaps it’s time to rename them appropriately—long live the Easily Influenced!
Final Thoughts: The emperor has no clothes. It’s time to acknowledge the real power players and celebrate Chat, the true puppet masters of the influencer age.
About the Author
Daniel L 
Kelly